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Transforming customer service: How generative AI is changing the game

IBM Big Data Hub

Here are five exciting use cases where generative AI is changing the game in customer service: Conversational search: Customers can find the answers they’re looking for quickly, with human-like responses that are generated from finely tuned language models based on company knowledge bases.

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IBM watsonx Assistant transforms content into conversational answers with generative AI

IBM Big Data Hub

Retrieval-augmented generation (RAG) RAG is an AI framework that combines search with generative artificial intelligence to retrieve enterprise-specific information from a search tool or vector database and then generate a conversational answer grounded in that information. Maintaining virtual assistants also requires less effort.