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Part 1: OMG! Not another digital transformation article! Is it about understanding the business drivers?

ARMA International

That is almost 2000 times more data in less than 20 years (Press 2013, Patrizio 2018). Marketing teams can create and share marketing content such as online blog posts, white papers, e-books, or short videos that can be posted on social media platforms and targeted towards various audiences. IDC estimated the world created.16