tag fundamental-rights 
John Battelle's Searchblog
SEPTEMBER 15, 2017
The FCC made sure you couldn’t go full George Carlin in your creative execution, for example. Everyone knows that Wanamaker was right — in the offline world, half your advertising is wasted , and thanks to offline’s lack of precise targeting, no one has a clue which half that might be. Seems uncomplicated, right? What waste!
John Battelle's Searchblog
SEPTEMBER 15, 2017
The FCC made sure you couldn’t go full George Carlin in your creative execution, for example. Everyone knows that Wanamaker was right?—?in because your ad came up as a search result right next to the “organic” results. after all, that’s a lot less waste than over in Wanamaker land, right? Seems uncomplicated, right?
John Battelle's Searchblog
SEPTEMBER 15, 2017
The FCC made sure you couldn’t go full George Carlin in your creative execution, for example. Everyone knows that Wanamaker was right?—?in because your ad came up as a search result right next to the “organic” results. after all, that’s a lot less waste than over in Wanamaker land, right? Seems uncomplicated, right?
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