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Part 1: OMG! Not another digital transformation article! Is it about understanding the business drivers?

ARMA International

ARMA defines data as “Any symbols or characters that represent raw facts or figures and form the basis of information” (ARMA 2016, p 12). ZB in 2012, and the forecast is a mind-boggling 175 ZB by 2025! Organizations use DRM technologies and solutions to securely manage intellectual property (IP) rights and monetize the content.