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How IBM and AWS are partnering to deliver the promise of AI for business

IBM Big Data Hub

In today’s digital age where data stands as a prized asset, generative AI serves as the transformative tool to mine its potential. Businesses globally recognize the power of generative AI and are eager to harness data and AI for unmatched growth, sustainable operations, streamlining and pioneering innovation.

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The most valuable AI use cases for business

IBM Big Data Hub

Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.