Resources

2021 Dresner Advisory Services Business Intelligence Market Study

For 12 years Dresner Advisory Services has run analysis on the importance of business intelligence, and the different providers of embedded BI solutions. BI Defined. Business intelligence is the technological capability to include BI features and functions as an inherent part of another application. You’ll learn: Analysis and Trends on Business Intelligence Users.

Going to Market Smarter in the New Economy

ZoomInfo

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses.

The Modern Customer Success Playbook

ZoomInfo

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers.

The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

ZoomInfo

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

4 AI Hacks to Make Sales Teams More Efficient

ZoomInfo

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. In this eBook, discover four AI assisted sales hacks and get your reps hitting their number: Clone ideal accounts.

How to Overcome the Pain Points of Your CRM

ZoomInfo

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not. Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

A Proven Guide to Recruiting Passive Candidates

ZoomInfo

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it. However, it's not efficient or cost-effective to be in the active recruitment mode all the time.

Checklist Report: Preparing for the Next-Generation Cloud Data Architecture

Data architectures to support reporting, business intelligence, and analytics have evolved dramatically over the past 10 years. Instead of considering the data warehouse and the data lake as independent “data islands” that coexist in a cloud platform, it is time to reconsider the fundamental ways that information is accumulated, managed, and then provisioned to the different downstream data consumers.

Address the Challenges of Siloed Monitoring Tools

Datadog

Companies frequently are dealing with disparate and siloed monitoring tools. Find out why monitoring tool sprawl occurs, why it’s a problem for businesses, and the positive business impacts of monitoring tool consolidation. In this whitepaper, you will learn: The required capabilities for successful monitoring tool consolidation (irrespective of specific solutions or platforms).

Insiders' Guide to Self-Service Analytics

Your application’s users are as unique as their data needs. So, give your users the flexibility to truly explore data. Self-service analytics are vital for how your users interact and engage with your application. As you explore analytics solutions for your application, see why self-service analytics— and how they're delivered— can prove critical to the adoption and stickiness of your application.

Open Source is Quickly—and Rightfully— Becoming Enterprise’s First Choice

Open source is not just a community, it’s a movement. And while its popularity has, of course, existed for decades, its accelerating growth in today’s enterprise is unmistakable. Find out why enterprises are going all-in on their open source strategy.

The Unexpected Cost of Data Copies

An organization’s data is copied for many reasons, namely ingesting datasets into data warehouses, creating performance-optimized copies, and building BI extracts for analysis. Unfortunately, data replication, transformation, and movement can result in longer time to insight, reduced efficiency, elevated costs, and increased security and compliance risk.

4 Approaches to Data Analytics

The world of data analytics is changing fast as organizations look to gain competitive advantages through the application of timely data. As the analytics landscape has evolved, application teams who need to embed dashboards, reports, and other analytics capabilities in their commercial and corporate applications can choose from dozens of solutions.

2021 State of Analytics: Why Users Demand Better

As organizations become more data driven, their analytics requirements grow. The expectation to do more with their data becomes a moving target for them and the applications that serve them. To stand up to the challenge, applications must evolve to accommodate their users and ensure their success. But what do users really want? Hanover Research recently conducted a survey that investigates the role of analytics from the perspective of knowledge workers, people who handle or use information as pa

Cassandra Data Modeling Guide to Best Practices

Are you a developer, database architect, or database administrator that's new to Cassandra but have been tasked with developing a Cassandra schema design? Learn the basic rules to keep in mind when designing your schema for Cassandra.

10 Rules for Managing Apache Kafka

Kafka is a powerful piece of software that can solve a lot of problems. Like most libraries and frameworks, you get out of it what you put into it. Learn ten rules that will help you perfect your Kafka system to get ahead.

5 Reasons Why Choosing Apache Cassandra® Is Planning for a Multi-Cloud Future

Discover the reasons why choosing Apache Cassandra as a primary data store ensures that any future migrations to a different cloud provider or adoption of true multi-cloud are simple and easy.

Understanding Open Source Business Models for the C-Suite

Choosing software to bake into your architecture is a long-term decision and it is important to understand all the implications of your choice. Learn three key areas that should be considered when evaluating a particular open source project.