Resources

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

The 5 Levels of Analytics Maturity

Basic dashboards used to be enough to thrill end users. But over time, modern capabilities have emerged—and bare-minimum features are no longer cutting it. How have analytics changed? And where do your BI offerings fall short? Find out sophisticated ways to future-proof your application. Brought to you by Logi Analytics.

Why “Build or Buy?” Is the Wrong Question for Analytics

Every time an application team gets caught up in the “build vs buy” debate, it stalls projects and delays time to revenue. There is a third option. Partnering with an analytics development platform gives you the freedom to customize a solution without the risks and long-term costs of building your own. Learn when and why it makes sense to build, buy, or take a combined approach to embedded BI.

How and Why Should You Be Tracking Geopolitical Risk?

Geopolitical risk is now at the top of the agenda for CEOs. But tracking it can be difficult. The world is more interconnected than ever, whether in terms of economics and supply chains or technology and communication. Geopolitically, however, it is becoming increasingly fragmented – threatening the operations, financial well-being, and security of globally connected companies.

Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

Beware of Pixels & Trackers on U.S. Healthcare Websites

The healthcare industry has massively adopted web tracking tools, including pixels and trackers. Tracking tools on user-authenticated and unauthenticated web pages can access personal health information (PHI) such as IP addresses, medical record numbers, home and email addresses, appointment dates, or other info provided by users on pages and thus can violate HIPAA Rules that govern the Use of Online Tracking Technologies by HIPAA Covered Entities and Business Associates.

ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

ZoomInfo

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

Finding The Application Modernization Strategy That Is Right For Your Business

As a business leader, you know it's important to update your apps, but it can be tough to figure out the best approach. This whitepaper helps you in upgrading your current applications using modernization strategies without any business disruptions.

From Hadoop to Data Lakehouse

Getting off of Hadoop is a critical objective for organizations, with data executives well aware of the significant benefits of doing so. The problem is, there are few options available that minimize the risk to the business during the migration process and that’s one of the reasons why many organizations are still using Hadoop today. By migrating to the data lakehouse, you can get immediate benefits from day one using Dremio’s phased migration approach.

The Business Cost of Phishing

Phishing is a problem that's plagued organizations for years. IT and Security teams will tell you that they’re spending too much time and money on phishing, but what does that mean? This report quantifies the financial impacts of phishing.

Online Banking Without Third-Party Cookies

Since the inception of cookies in 1994, advertisers and brands have come to depend on them as a tool to help websites remember users. Consumers have tolerated them as a necessary cost of doing business online, even as they’ve grown to loathe them. As the end of third-party cookies looms ever closer, some consumers are rejoicing in their demise while many advertisers and brands worry about how they’ll move forward without them.

The Top 5 Business Outcomes Companies Can Achieve From Monitoring Consolidation

Datadog

Organizations are increasingly seeing the value of observability in delivering on their digital initiatives. Through assessments, Datadog has distilled the top five business outcomes organizations see when leveraging Datadog’s observability platform, like increased customer conversion, and what this could mean for other enterprise organizations.

Enabling Secure Remote Access for Contractors with an Enterprise Access Browser

Appaegis solutions bring the visibility and control needed to secure third-party and vendor remote access to cloud infrastructure. With Appaegis, enterprises can close the security gaps found in traditional VPN & VDI solutions. Read more on Solution Note.

The Ultimate Guide to Hardening Windows Servers

As an IT Professional, you know that finding ways to harden your servers against cyberattacks is a vital task. With cyber threats increasing, and businesses becoming more vulnerable, the need to invest in the right cybersecurity solutions has never been more important. However, all too often finding the right solutions can be a daunting task, especially if you’re not sure what you’re looking for.