Remove pricing
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George Kurtz: There's a Difference Between Price, Total Cost

Data Breach Today

Customers are smart enough to recognize the different between the price of a product and the total lifetime cost of operating inferior technology.

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Fortinet Looks to Address Rising Costs with Price Increases

Data Breach Today

Fortinet Says Price Hikes Have More Than Offset Supply Chain and Geopolitical Issues Fortinet has raised prices on products and services to address macroeconomic challenges including shipping delays, longer activation timelines, and the suspension of sales in Russia.

Sales 291
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Phishing-as-a-Service Platform Offers Cut-Rate Prices

Data Breach Today

Researchers from IronNet say the prices offered on "Robin Banks" are substantially less than comparable service providers.

Phishing 336
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Initial Access Brokers: Credential Glut Weakening Prices?

Data Breach Today

But researchers say an overabundant supply of access credentials appears to be driving down the prices being commanded on cybercrime forums and markets.

Access 266
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How To Package & Price Embedded Analytics

This framework from Software Pricing Partners explains how application enhancements can extend your product offerings.

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Researchers: IoT Botnets Could Influence Energy Prices

Data Breach Today

Paper Describes How Connected Devices Could Be Used to Manipulate Markets High-wattage IoT devices and appliances, such as connected refrigerators, air conditioners and heaters, could be turned into massive botnets by malicious actors and used to influence energy prices, according to an academic study released at Black Hat 2020.

IoT 261
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Misdirection for a Price: Malicious Link-Shortening Services

Data Breach Today

Researchers Discover 'Prolific Puma' Service Used by Hackers, Phishers and Scammers Researchers have discovered an underground offering with the codename "Prolific Puma," which since 2020 has been the "largest and most dynamic" cybercrime link-shortening service on the market.

Phishing 299
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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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The Definitive Guide to Predictive Analytics

How to price and package predictive analytics with your product. The Definitive Guide to Predictive Analytics has everything you need to get started, including real-world examples, steps to build your models, and solutions to common data challenges. Techniques to solve common data challenges and build performant models.

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The Definitive Guide to Embedded Analytics

Inside you will learn: How embedded analytics has become essential to business applications When to buy an embedded analytics solution and when to build one How to go-to-market, from pricing and packaging to external promotion How to build a business case and sell the project internally The future of embedded analytics …plus so much more.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Dig into our data-backed guide to learn: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention

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Best Practices for a Marketing Database Cleanse

This buyers guide will cover: Review of important terminology, metrics, and pricing models related to database management projects. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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Sales Effectiveness: The B2B Sales Leader's Guide

You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment.