B2B B2C Marketing Retail 
IBM Big Data Hub
MAY 17, 2024
Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. And the centrality of these experiences isn’t limited to B2C vendors.
Reltio
JUNE 25, 2020
Joe answered questions about the importance of hyper-personalization, digital transformation, and customer data to delivering what Forrester calls “ moments-based marketing.” This is a new approach to marketing that recognizes the real-time nature of customer engagement. Makes sense to me. High Tech, High Touch is not an Oxymoron. “To
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Info Source
OCTOBER 21, 2022
Business use cases that involve unstructured inputs are increasingly addressed by RPA vendors, which is leading to a convergence of the traditional Capture and the Capture-related part of the RPA market. In the 5-year forecast period, Infosource expects the Capture & IDP market to grow to almost 8.5 Billion US$ in 2026.
Interactive Information Management
FEBRUARY 4, 2021
Particularly the B2B, B2G, online B2C and nonprofit communities? Setting aside brick-and-mortar retail for a while more). What difference does this make to your business? In short, this year, your own publishing power needs attention, to your own audience for attention to you.
Reltio
SEPTEMBER 13, 2022
In today's uncertain market and economic environments, our customers must ensure that Reltio solves their most pressing data challenges while saving money, growing revenue, reducing risk, and creating efficiencies. Improved first call resolution in B2B and B2C call center environments created $3.1 million in savings.
Thales Cloud Protection & Licensing
JULY 3, 2023
Regardless of the business you run, whether it’s in retail, insurance, or healthcare, you’re likely to rely on user data to deliver the personalised experiences that individuals demand. Enter progressive profiling.
Reltio
JANUARY 9, 2020
According to research by Forrester , business leaders are struggling with a host of data barriers for key decision making: 92% % say it’s extremely challenging to respond to business and market changes. Instead of thinking about B2B or B2C, think H2H: Human to Human.
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