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Julian King is calling for limits on personal information harvesting and more transparency on the algorithms used to promote stories.
Sir Julian King is calling for limits on personal information harvesting and more transparency on the algorithms used to promote stories. Photograph: AP
Sir Julian King is calling for limits on personal information harvesting and more transparency on the algorithms used to promote stories. Photograph: AP

EU urged to act over social media and fake news

This article is more than 6 years old

British commissioner wants more transparency and limits on harvesting data for political ends

A senior EU official has called for action against internet companies that harvest personal data, as Brussels prepares to move against those spreading “fake news” following the Cambridge Analytica revelations.

Sir Julian King, the European commissioner for security, wants “a clear game plan” on how social media companies are allowed to operate during political campaigns to be ready for the 2019 European elections.

The European commission’s digital strategy, to be outlined this month, has been given new impetus by the Cambridge Analytica scandal, in which whistleblowers revealed that the data of 50 million Facebook users ended up in the hands of political consultancies for use in Donald Trump’s US election campaign and the UK’s EU referendum.

In a letter seen by the Financial Times, King wrote that the “psychometric targeting activities” such as those of the data analysis company are just a “preview of the profoundly disturbing effects such disinformation could have on the functioning of liberal democracies”.

King, the UK’s final European commissioner, is calling for limits on the harvesting of personal information for political purposes, more transparency on the internal algorithms that internet platforms use to promote stories, as well as disclosure by technology companies of who funds sponsored content on their websites.

His ideas are set out in a letter to Mariya Gabriel, the digital economy commissioner, who is leading the EU’s response to fake news.

The French president, Emmanuel Macron, has already promised a law to ban fake news during election campaigns.

On Monday, Malaysia became one of the first countries in the world to introduce such a law, despite being urged by the UN not to rush the measures. Under the legislation, offenders could be sentenced to up to six years in prison. It has prompted fears of a clampdown on free speech before a general election.

King has previously called on the EU to redouble its efforts to debunk “pro-Kremlin disinformation”, and cited the work of the EU’s counter-propaganda unit, the East Stratcom taskforce. Set up in 2015 after Russia’s invasion of Crimea, the taskforce produces the EU’s Disinformation Review, a website that says it has found 3,500 cases of deliberately misleading news.

Critics say this work risks undermining freedom of expression and publishers’ rights. “The EU Disinformation Review seeks to control the right to freedom of expression by labelling publishers as ‘disinformation outlets’ and their content as ‘disinformation’, creating a chilling effect on the work of journalists that is central to democracy,” states a complaint by a group of lawyers to the EU ombudsman, published this week.

Led by Alberto Alemanno, a professor of EU law at HEC Paris business school, the group argues in a 13-page submission that the EU does not have a coherent method for deciding whether a publication is producing disinformation. The EU is also criticised for not giving publishers any notice of their complaint, meaning individual bloggers and publishers are subject to “arbitrary and capricious administration”.

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