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Customer experience examples that drive value

IBM Big Data Hub

Organizations that provide an excellent customer experience (CX) can improve sales revenues by 2 to 7 percent and profitability by 1 to 2 percent, according to McKinsey. Focusing on good CX can increase customer satisfaction and drive more meaningful customer interactions, ultimately increasing sales and customer retention.

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7 customer experience trends in 2024

IBM Big Data Hub

Forrester reports that customer experience is a high priority for about 75% of global business and technology professionals and their organizations. Unlike most e-commerce sites, Reformation has a dedicated navigation for customers to explore their sustainability efforts. We’re #2.”