Marketers Have Given Up on Context, And Our National Discourse Is Suffering
John Battelle's Searchblog
JUNE 17, 2020
It’s time to rethink the relationship between marketers, media companies (not “content creators,” ick), and the audience. I’m heading into a bit of media theory for the next couple thousand words – I hope this will start an interesting conversation. The Old Media Model. More on that later on.
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