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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.  And the centrality of these experiences isn’t limited to B2C vendors.

B2C 58
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State of the Global Capture & IDP Market

Info Source

The demand for Capture & IDP solutions in 2021 was particularly strong in North America, where sales grew in double digits, including some projects that had been delayed due to the pandemic in 2020. Sales of Capture & Capture-related RPA solutions into Accounting use cases were particularly strong in 2021.

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Everyone Needs Master Data Management (MDM), But Don’t Call It That

Reltio

How can you increase cross and upsell in a B2C Loyalty Management use case if you can’t connect Customer, Product and possibly also Location (retail outlet)? Increase sales quota attainment by 8% via enhanced information about each client. Increase the conversion rates of Leads to Sales during the trial period.

MDM 98