OpenText Information Management

MAY 3, 2024

A trend taking center stage in 2024 is the use of AI to improve the customer experience. Imagine a customer journey so smooth and personalized, it feels like it's been tailored just for you. As McKinsey points out, AI-enabled client services are the most effective way to drive personalized experiences and enablement.

Marketing 62

Marketing B2B Communications Customer Experience 62

IBM Big Data Hub

SEPTEMBER 26, 2022

It also provides a strong foundation for 360-degree views of customers , or in this case citizens rather than customers. In B2B or B2C circles, a 360-degree view of customers or citizens offers a holistic, comprehensive picture of a person based on data collected from all touch points.

B2C 52

B2C Analytics B2B Digital transformation 52

Info Source

MAY 30, 2024

ADVANCED AI TECHNOLOGY WILL ACCELERATE IDP DEMAND IN 2024 AND BEYOND In creasing operating costs and a shortage of knowledge workers, along with in creasing expectations for fast and seamless B2C and B2B transactions, is driving demand for process automation solutions. I am presenting on the to pic at the 2024 AI IM conference.

B2C 40

B2C Marketing Customer Experience Metadata 40

Bill Schmarzo - Dell EMC

APRIL 4, 2018

The worksheet takes participants through the following steps: Capture the Customer Event and the Customer’s Objectives for that Event. Customer Events could include planning a vacation, buying a house, or purchasing insurance. Captures “What Does Success Look Like?” In a future blog, I will share the results of that exercise.

Digital transformation 98

Digital transformation Big data Marketing Artificial Intelligence 98

Reltio

OCTOBER 22, 2020

shows how in demand data management technology is as a foundation for connected customer experiences. While Segment has done really well in the SMB market segments, they don’t have a track record selling to Global 2000 enterprise customers. . POV on the Customer Data Platform Market . The premium valuation at $3.2B

Personal data 59

Personal data Marketing Customer Experience Retail 59

Bill Schmarzo - Dell EMC

APRIL 4, 2018

The worksheet takes participants through the following steps: Capture the Customer Event and the Customer’s Objectives for that Event. Customer Events could include planning a vacation, buying a house, or purchasing insurance. Captures “What Does Success Look Like?” In a future blog, I will share the results of that exercise.

Digital transformation 40

Digital transformation Big data Marketing Artificial Intelligence 40