Think Outside of the Gartner Magic Quadrant for Master Data Management Solutions to Deliver Connected Customer Experiences
Reltio
JANUARY 23, 2020
I read an excellent article by Brian Solis on ZDNet that sums up what’s wrong with legacy MDM. Legacy MDM products were developed before the experience economy, when product was the focal point. Legacy MDM is linear, siloed, and latent in a customer experience world that is asymmetric, omnichannel, and real-time. .
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