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Darknet Markets Thrive Despite Repeat Disruptions by Police

Data Breach Today

190 'Significant' Darknet Markets Debuted in 2022 to Meet Demand, Researchers Say Despite repeated disruptions by law enforcement, underground cybercrime markets continue to thrive.

Marketing 130
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Klick Health Launches AI-Powered Competitive Marketing Audit & Assessment Tool for Healthcare Marketers

Information Matters

Klick Site AiQ provides real-time insights on pharma websites, industry trends, and market dynamics Klick Health, a leading healthcare marketing agency, has announced the launch of Klick Site AiQ™, an Read more The post Klick Health Launches AI-Powered Competitive Marketing Audit & Assessment Tool for Healthcare Marketers appeared first on Information (..)

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SAP Signavio Named a Leader in Digital Twin of an Organization Market

Information Matters

Quadrant Knowledge Solutions has named SAP Signavio as a leader in its 2024 SPARK Matrix analysis of the global Digital Twin of an Organization (DTO) market.

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IDG survey: how marketing services firms are meeting communications challenges

OpenText Information Management

Entitled “Meeting the Challenges of Marketing Communications Delivery,” it provides insights into how the ad business is evolving their infrastructure to meet customer communication requirements. Independent research firm IDG has published a white paper based on surveys of ad agency executives.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

More meetings. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Longer sales cycles. Increasingly discerning buyers. Intensifying competition. Economic uncertainty. Thankfully, there’s an answer.

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News alert: Omdia finds risk-based vulnerability management set to encompass the VM market

The Last Watchdog

18, 2023 – The first comparative research into the evolution of the vulnerability management market authored by Omdia has found risk-based vulnerability management (RVBM) is set to encompass the entire vulnerability management market by 2027. LONDON, Sept. Access the report here.

Marketing 130
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FTC to Hold Open Meeting on Stealth Advertising in Digital Media Targeting Children

Hunton Privacy

Khan, Chair of the Federal Trade Commission, announced that the FTC will hold an open meeting virtually at 11 am ET on Thursday, September 14, 2023. A link to the September 14, 2023 open meeting will be made available on the FTC website on the day of the event. On September 7, 2023, Lina M.

Marketing 113
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100 Pipeline Plays: The Modern Sales Playbook

Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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Intent Signal Data 101

That means B2B marketers miss out on 85% of a buyer’s journey! How can B2B marketers reach active buyers sooner in the sales cycle and influence their purchase decisions? Which type of intent data is best for meeting specific goals? Intent signal data can help. What exactly is first-party, second-party and third-party data?

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.