2012

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Solar storms to peak in 2013

Collaboration 2.0

The biggest solar storm on record in 1859 brought down US and European telegraph systems and lit up the world sky with Aurorae; a similar storm today would wreak havoc with power grids and fry delicate electronics. Your cloud infrastructure platforms are particularly vulnerable.

Cloud 111
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Am I An Outlier, Or Are Apple Products No Longer Easy To Use?

John Battelle's Searchblog

The post Am I An Outlier, Or Are Apple Products No Longer Easy To Use? appeared first on John Battelle's Search Blog. I’ve been a Mac guy for almost my entire adult life. I wrote my first college papers on a typewriter, but by the end of my freshman year – almost 30 years ago – I was on an IBM PC. Then, in 1984, I found the Mac, and I never looked back.

IT 112
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From “I” Space to “I” and “We” Space

ChiefTech

workspace design historically mirrored the organizational chart, with people jockeying to be as close as possible to the seat of all power – the CEO. But now that information revolution has made information the new seat of power, there is much more flexibility in workspace design. Historically, all sorts of technologies have impacted phyiscal workplace design.

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DB2 for z/OS: Clearing Up a Native SQL Procedure Misconception

Robert's Db2

A few days ago I received a question that I believe reflects a rather widely held misconception about DB2 for z/OS native SQL procedures. In the interest of clearing the air, I'll provide in this entry the information that I communicated to my question-asking friend. Native SQL procedures were introduced with DB2 9 for z/OS in new-function mode (or with DB2 10 in new-function mode, for those organizations that migrated or are migrating to DB2 10 from DB2 V8).

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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As Long As It’s Legal, Corporations Will Act Selfishly

John Battelle's Searchblog

The post As Long As It’s Legal, Corporations Will Act Selfishly appeared first on John Battelle's Search Blog. ( image ) There’s a hubbub in the press this week about Google employing a “ Double Irish – Dutch Sandwich ” tactic to funnel profits from Europe over to Bermuda, where there is no corporate income tax. Reuters reports that the company saved around $2 billion in taxes by employing the structure, which, as far as I can tell, is perfectly legal.

IT 111

More Trending

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Our Google+ Conundrum

John Battelle's Searchblog

I’m going to add another Saturday morning sketch to this site, and offer a caveat to you all: I’ve not bounced this idea off many folks, and the seed of it comes from a source who is unreservedly biased about all this. But I thought this worth airing out, so here you have it. Given that Google+ results are dominating so many SERPs these days, Google is clearly leveraging its power in search to build up Google+.

Insurance 111
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A Sad State of Internet Affairs: The Journal on Google, Apple, and “Privacy”

John Battelle's Searchblog

The news alert from the Wall St. Journal hit my phone about an hour ago, pulling me away from tasting “ Texas Bourbon ” in San Antonio to sit down and grok this headline: Google’s iPhone Tracking. Now, the headline certainly is attention-grabbing, but the news alert email had a more sinister headline: “Google Circumvented Web-Privacy Safeguards.” Wow!

Privacy 111
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Rob Reid + Copyright Math = Hilarious

John Battelle's Searchblog

A highlight of TED this year was watching my pal Rob Reid do a short talk on the math of those who claim piracy is killing the content business. It’s short, it’s really funny, and it’s a prequel of sorts for Rob’s wonderful new comic novel, which comes out in May.

IT 111
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Search, Plus Your World, As Long As It’s Our World

John Battelle's Searchblog

Perusing my feeds today, I saw this post from Google’s blog: Search, plus Your World. In the post, Google extols the virtues of incorporating results such as “your personal content or things shared with you by people you care about. These wonderful people and this rich personal content is currently missing from your search experience. Search is still limited to a universe of webpages created publicly, mostly by people you’ve never met.

IT 111
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How and Why Should You Be Tracking Geopolitical Risk?

Geopolitical risk is now at the top of the agenda for CEOs. But tracking it can be difficult. The world is more interconnected than ever, whether in terms of economics and supply chains or technology and communication. Geopolitically, however, it is becoming increasingly fragmented – threatening the operations, financial well-being, and security of globally connected companies.

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Facebook Is Now Making Its Own Weather

John Battelle's Searchblog

The post Facebook Is Now Making Its Own Weather appeared first on John Battelle's Search Blog. ( image ) The past month or so has seen the rise and fall of an interesting Internet tempest – the kind of story that gets widely picked up, then quickly amplified into storms of anger, then eventually dies down as the folks who care enough to dig into the facts figure out that the truth is somewhere outside the lines of the original headline-grabbing story.

IT 111
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The Facebook Ad Network Is Here

John Battelle's Searchblog

The post The Facebook Ad Network Is Here appeared first on John Battelle's Search Blog. It’s been a pretty good year for my annual predictions , I must say. A few months ago I did my “ how’ve I done so far this year ” post, and found myself batting about.500. Yesterday Facebook pushed up my average with the announcement that it’s begun testing a mobile ad network.

Education 110
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What Might A Facebook Search Engine Look Like?

John Battelle's Searchblog

( image ) Dialing in from the department of Pure Speculation… As we all attempt to digest the implications of last week’s Google+ integration, I’ve also be thinking about Facebook’s next moves. There’s been plenty of speculation in the past that Facebook might compete with Google directly – by creating a full web search engine.

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Post Apple Rant, What Have We Learned? A Visit With A “Genius” Ain’t Enough

John Battelle's Searchblog

The post Post Apple Rant, What Have We Learned? A Visit With A “Genius” Ain’t Enough appeared first on John Battelle's Search Blog. I think I’ve said it before, if you want to attract attention, write about Apple. A rant which had been boiling inside me for some months finally erupted into words last Thursday, and since that post, more than 60,000 people have come to this site, leaving more that 300 comments and sharing the story’s link nearly 3000 times across

IT 108
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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Is Our Republic Lost?

John Battelle's Searchblog

Over the weekend I finished Larry Lessig’s most recent (and ambitious) book, Republic, Lost: How Money Corrupts Congress–and a Plan to Stop It. Amongst those of us who considered Lessig our foremost voice on issues of Internet policy, his abrupt pivot to focus on government corruption was both disorienting and disheartening: here was our best Internet thinker, now tilting at government windmills.

Insurance 109
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For Microsoft, The Worm Turns Through Apple

John Battelle's Searchblog

The post For Microsoft, The Worm Turns Through Apple appeared first on John Battelle's Search Blog. ( image ) Wow. That’s about the sum of my initial reaction to this story from ATD: Exclusive: Microsoft Pressing Apple to Take a Smaller Cut on Sales Inside Office for iOS. The wow isn’t that Microsoft is trying to reduce the 30% cut Apple takes on every dollar that flows through the iOS ecosystem.

Sales 108
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OpenCoSF – A New Kind of Event

John Battelle's Searchblog

The post OpenCoSF – A New Kind of Event appeared first on John Battelle's Search Blog. I’m very excited to announce that registration is now open for OpenCoSF , a new kind of event that I’m helping to bring into the world. Registration is free and open to anyone who’s interested in innovation in the Bay area. You can sign up here.

Marketing 108
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The Internet Big Five By Product Strength

John Battelle's Searchblog

As I have written in previous predictions, I’ve been focusing on the Internet Big Five lately, and expect that to continue this year, as the group, collectively, are something of a “character” in my upcoming book (as is Twitter, the “free radical”). Other characters include “The Government” and “Corporations,” so expect predictions about those players in the next few days.

Marketing 108
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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Google Responds: No,That’s Not How Facebook Deal Went Down (Oh, And I Say: The Search Paradigm Is Broken)

John Battelle's Searchblog

( image ) I’ve just been sent an official response from Google to the updated version of my story posted yesterday ( Compete To Death, or Cooperate to Compete? ). In that story, I reported about 2009 negotiations over incorporation of Facebook data into Google search. I quoted a source familiar with the negotiations on the Facebook side, who told me “Senior executives at Google insisted that for technical reasons all information would need to be public and available to all,” and “The only

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Retargeting Is Just Phase One

John Battelle's Searchblog

The post Retargeting Is Just Phase One appeared first on John Battelle's Search Blog. Toward the end of the year, annual predictions come out (I’ve been guilty of this for nearly ten years now). I was perusing these from Triggit founder Zach Coelius, and his ninth one hit me right between the eyes: Retargeting will be taken out of the tactic box marketers have been myopically placing it into, and instead they will recognize that retargeting is simply the first step to a sophisticated

Marketing 107
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With Google’s 2012 Zeitgeist, You Won’t Learn Much. Why?

John Battelle's Searchblog

The post With Google’s 2012 Zeitgeist, You Won’t Learn Much. Why? appeared first on John Battelle's Search Blog. Guess what? This guy was big this year. Really! I think readers know that on balance, I’m a fan of Google. I recently switched to the Nexus 4 (more coming on that front as I settle into really using it). I believe the company has a stronger core philosophy than many of its rivals.

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Nearly 90% of the World Uses Mobile Phones

John Battelle's Searchblog

In the normal course of research for the book, I wondered how quickly mobile phone use got to the 1 billion mark. I figured we’re well past that number now, but I had no idea how far past it we’ve blown.Like, six times past it. We hit 1 billion in the year 2000, and never looked back. According to the ITU , nearly 90% of people in the world use mobile phones.

IT 107
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Put Your Taproot Into the Independent Web

John Battelle's Searchblog

( image ) This article - Early Facebook App Causes Is Being Reborn As A Polished Web Site For Good – caught my eye as I was nodding off last night (thanks so much for moving the web into my bedroom, Flipboard. No really.). Now, it didn’t catch my eye because of its subject – Causes – but because of what its subject was doing: refocusing its business back out on the Independent Web , from its original home in the zoological garden that is the Facebook platform.

Insurance 105
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The Nexus 7 and The Cloud Commit Conundrum: Google Wins (For Now)

John Battelle's Searchblog

Google was kind enough to send me a Nexus 7 tablet to play with last month, and over the past week or so I’ve had the chance to actually put it to use. Even though I own an iPad, I have serious reservations about the constraints of Apple’s iOS ecosystem (more on that below), so I was eager to see how Google’s alternative performed.

Cloud 105
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LinkedIn, The Media Company?

John Battelle's Searchblog

Quick, what’s LinkedIn? If you’re like me, the first thing that comes to mind is “a professional social network.” Perhaps “a place to get a job, or find someone to fill a job.” Or maybe “the place my professional resume lives.” And certainly “a very successful Internet IPO.” But over the two years or so, LinkedIn has quietly built itself into a significant media business.

Marketing 105
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It’s Not About Search Anymore, It’s About Deals

John Battelle's Searchblog

As in, who gets the best deal, why didn’t that deal go down, how do I get a deal, what should the deal terms be? This is of course in the air given the whole Google+ fracas, but it’s part of a larger framework I’m thinking through and hope to write about. On the issue of “deals,” however, a little sketching out loud seems worthwhile.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The Intention Economy

Collaboration 2.0

Finally a thoughtful, hype free book worth reading about digital marketing, the relationships we have with vendors and a vision for a better future where we have greater control of our personal data

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On The Future of The Web 2 Summit

John Battelle's Searchblog

By around this time of year, most of you are used to hearing about this year’s Web 2 Summit theme, its initial lineup of speakers, and any other related goings on, like our annual VIP dinners or perhaps some crazy map I’ve dreamt up. It’s become a familiar ritual in early spring, and many of you have been asking what’s up with this year’s event, in particular given the success of both last year’s theme (The Data Frame) and its amazing lineup of speakers and at

IT 104
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On The Future of The Web 2 Summit

John Battelle's Searchblog

By around this time of year, most of you are used to hearing about this year’s Web 2 Summit theme, its initial lineup of speakers, and any other related goings on, like our annual VIP dinners or perhaps some crazy map I’ve dreamt up. It’s become a familiar ritual in early spring, and many of you have been asking what’s up with this year’s event, in particular given the success of both last year’s theme (The Data Frame) and its amazing lineup of speakers and at

IT 104